COMING 2 AMERICA
Global campaign for the long-awaited sequel of Eddie Murphey´s 80´s hit, Coming to America.
KEY ART
We took over iconic landmarks all over the world covering them with Zamundan flags and claiming they had just been purchased by King Akeem himself.
Driving over 32MM social impressions and 1.1MM on feed engagements across EU.
In UK Sr Trevor McDonald covered the acquisition of Trafalgar square.
ZNN ES Dani Mateo Coverage
ZNN IT Maccio Capatonada
SEXUAL CHOCOLATE MOCKUMENTARY
We created a Mockumentary of one of the films most beloved characters “Randy Watson, lead singer of the infamous sexual chocolate band”, featuring renowned musicians to talk about his genius, his influence and his mysterious disappearance from the limelight… until now.
SOCIAL ASSETS
We partner with local creators and influencers world-wide to pay homage to the iconic film in their respective styles, generating millions of views and engagements.
LONG LIVE THE KING - SPAIN
We placed a cryptic billboard in Spain with the message “Long Live the King” sparking conversation on twitter as we playfully leaned into the monarchy debate in ES.
After 48hours of discord we updated the artwork with a big sticker of King Akeems face.
YELLOW PRESS COVER PARTNERSHIP - NORDICS
